Review of Barbie (2023) by Trunker — 21 Jul 2023

Who exactly is the target audience for this film?

Greta Gerwig has had a hit or miss career. Her film Little Women was fairly entertaining, but I found her film Lady Bird to be completely obnoxious. Same goes for Margot Robbie. I enjoyed her in Wolf Of Wall Street and Once Upon a Time In Hollywood, but really disliked I Tonya and Birds of Prey.

Now comes Barbie, based on the long running series of dolls from Mattel. Now as a guy, I never played with Barbies prefering to play video games over dolls, however my sisters enjoyed playing them and that's the question about this film. Who is the target audience for this film? Because on one hand it looked like a film designed for sixty year old women who never got over playing with their dolls and on another hand, its advertising is aimed at little girls even though some of the material maybe offensive to a lot of families.

The plotline, which is extremely thin, involves Barbie living the perfect life in Barbieland where Barbie dolls of all types live and where all the Kens hang out at the beach, Then all of a sudden Barbie escapes to the real world where she is treated like a dog really hammering home Greta Gerwig's misandry.

I can see this film having a decent opening weekend but expect it to drop like a rock in the following weeks when people realize this film is really just a one trick pony. The pink sets look nice but the screenplay and the annoying script are definitely going to divide audiences and this film really doens't have mainstream appeal at all. Most of all Will Farrel as the CEO of Mattel is about as annoying as ever and the misanderyt stereotypes are about entertaining as watching paint dry.

A one on a scale of 1-10.